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Behind the Scenes with Erin Feinblatt

The Photographer Trailed Artist Jay Nelson as He Built a One-of-a-Kind Workshop for Patagonia
Posted by Gestalten—08/2016

For Patagonia’s Worn Wear campaign, photographer Erin Feinblatt followed the footsteps of Jay Nelson as the artist constructed a mobile garment repair facility. Together, Nelson and Feinblatt proved to be an organic match: Nelson had already made his name as a skilled carpenter and craftsman for campers; Feinblatt is a former wildlife biologist himself, and remains highly connected to nature and the respect that it commands.

The Worn Wear campaign championed the renewal of materials, promoting repairs as an alternative to replacements. As such, the Patagonia has a highly-capable team on-hand to tailor, tamper, and—above all else—fix worn wears and well-loved gear. Though typically operating in a factory in Nevada, the Patagonia repair team loaded into Nelson’s wooden workplace and proceeded to travel around North America to reach out to their community and urge for more responsible consumption. Feinblatt, all the while, was capturing the campaign on film and in photographs from Nelson’s California workshop onward.

See Feinblatt’s photographs from the Worn Wear campaign below and discover more on-the-go workplaces in our book The New Nomads

Images © Erin Feinblatt

The New Nomads

Posted by Gestalten—06/2016

The Shopkeepers

Posted by Gestalten—06/2016

The Craft and the Makers

Posted by Gestalten—06/2016

Building Better

Posted by Gestalten—06/2016

Binh House

A Breezy Home in Ho Chi Minh
Posted by Gestalten—05/2017

The Perish Trust

San Francisco
Posted by Gestalten—05/2017

→ read more

Five Fields Play Structure

Fun Before Function
Posted by Gestalten—05/2017

Qiyunshan Tree House

The Childhood Staple with a Twist from Bengo Studio
Posted by Gestalten—05/2017

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